Pricing

These tools help you choose a selling price that covers product costs, fees, advertising, overhead, and the profit you want to keep. They do not predict what customers will pay.

The dedicated solver is the Product Pricing Calculator. It works backward from a target expected profit margin and also shows break-even price, an optional dollar-profit price, and discount headroom from a proposed price.

If you already have a price and want profit at that price, use the Shopify Profit Calculator (including United States Shopify plan payment presets) or the E-commerce Profit Calculator.